computer application in hotel industry pdf

/F9 12.0 Tf (understand consumer behavior whilst at the destination and to develop strategies for creating) Tj (4) Tj /Length 110 0 R 1 0 0 1 72.00 492.64 Tm (, ) Tj /F11 12.0 Tf 0.000 0.000 0.000 rg (only a few companies display third-party privacy certificates to ensure that guests\221 data are) Tj endstream endobj 34 0 obj <> endobj 35 0 obj <> endobj 36 0 obj <>stream >> 1 0 0 1 108.00 383.13 Tm (|Total | |215 | |100.00% |) Tj 1 0 0 1 108.00 353.37 Tm /F11 12.0 Tf 1 0 0 1 72.00 740.24 Tm 1 0 0 1 72.00 518.01 Tm /F11 12.0 Tf 1 0 0 1 72.00 124.17 Tm 1 0 0 1 72.00 680.72 Tm (that allows tourists to extract the necessary data through query management facilities) Tj (, ) Tj /F9 12.0 Tf 1 0 0 1 108.00 680.72 Tm Tj 2 0 obj (30) Tj /F11 12.0 Tf 1 0 0 1 108.00 130.17 Tm (Han, J., & Mills, J.E. endobj /F9 12.0 Tf Tj (, ) Tj 1 0 0 1 72.00 130.17 Tm (This study adopted content analysis to examine articles that were published by major) Tj Tj of papers |% |) Tj /F11 12.0 Tf (A good recommender system should merge trust, exploratory browsing, and personal) Tj stream /F9 12.0 Tf (of sales process and web-based marketing tools by marketing professionals \(Gregory, Kline, &) Tj 1 0 0 1 72.00 451.53 Tm /F9 12.0 Tf /F11 12.0 Tf (Christodoulidou, N., Brewer, P., Feinstein, A. H., & Bai, B. /F9 12.0 Tf (Bousset, J., Skuras, D., Tesitel, J., Marsat, J., Petrou, A., Fiallo-Pantziou, E., Kosova, D., &) Tj 1 0 0 1 72.00 725.36 Tm Tj /F9 12.0 Tf /Resources 17 0 R 1 0 0 1 72.00 130.17 Tm 0.000 0.000 0.000 rg (Technology: A Study on Customer Relationship Management in Ayurveda Tourism.) (\(2\), 51-60.) Tj Case studies) Tj 1 0 0 1 108.00 412.89 Tm 1 0 0 1 72.00 272.97 Tm 0.000 0.000 0.000 rg (Manus, A. Market Segmentation: A Neural Network Application. ) /Contents 49 0 R 1 0 0 1 72.00 665.84 Tm (Yeoman, I., & Mcmahon-Beattie, U. Interestingly, although tourists can locate travel information on the Internet,) Tj 1 0 0 1 72.00 112.17 Tm /minus /OE /oe /dagger /daggerdbl /fi /fl 1 0 0 1 108.00 755.12 Tm (|Journal of Teaching In Travel & Tourism |) Tj (Tourism Research) Tj >> 1 0 0 1 72.00 147.93 Tm (hotel brand websites \(Zafiropoulos & Vrana, 2006; ) Tj (45) Tj (6) Tj Internet Casino-Style Gambling: Is it Legal in Nevada? ) endobj 0.000 0.000 0.000 rg endobj >> /Length 125 0 R (, ) Tj /F9 12.0 Tf 1 0 0 1 72.00 725.36 Tm 1 0 0 1 72.00 591.84 Tm Tj 0000000015 00000 n 0.000 0.000 0.000 rg (18) Tj (Kale, S. H. \(2006\). (the design and use of marketing elements on the Internet and showed that hotels in Turkey were) Tj /F9 12.0 Tf /F11 12.0 Tf 51 0 obj 1 0 0 1 108.00 308.73 Tm 1 0 0 1 72.00 219.45 Tm (8) Tj 1 0 0 1 108.00 368.25 Tm (International Journal of Hospitality Management) Tj /F9 12.0 Tf Tj 1 0 0 1 72.00 377.13 Tm Tj Information Search with Mobile Tourist Guides: A) Tj Tj << A Study of Hotel Information Technology Applications.) (eTourism: information technology for strategic tourism management) Tj /Type /Page (the Google search engine in particular is perceived to be the most important tool \(Law & Huang,) Tj (\(1\), 35-44.) endobj Tj 0000004970 00000 n (In the context of website usability evaluation, four studies have found that ease of use is) Tj Web-Based National Tourism Promotion in the) Tj 1 0 0 1 72.00 198.57 Tm (Consortium Journal of Hospitality & Tourism) Tj << /F9 12.0 Tf BT (Morrison, 2007\). Tj 1 0 0 1 72.00 139.05 Tm 1 0 0 1 72.00 680.72 Tm 1 0 0 1 205.95 710.48 Tm Understanding Accommodation Search Query) Tj 0.000 0.000 0.000 rg (Tourism & Hospitality Research) Tj 1 0 0 1 108.00 174.81 Tm 1 0 0 1 72.00 740.24 Tm (International Journal of Contemporary Hospitality Management) Tj Kozak \(2007\) analyzed travelers from 36 countries to) Tj /BaseFont /Times-BoldItalic He discussed tourism in the three paradigms of tourism, namely) Tj /F11 12.0 Tf /Resources 17 0 R 1 0 0 1 72.00 118.17 Tm 1 0 0 1 72.00 386.01 Tm (Chan, W. W., & Ho, K. \(2006\). Tj /F9 12.0 Tf 0.000 0.000 0.000 rg 1 0 0 1 72.00 392.01 Tm /F11 12.0 Tf Tj /F11 12.0 Tf For example,) Tj /F11 12.0 Tf 1 0 0 1 108.00 234.33 Tm (coordination of website features, promotion techniques, and CRM programs. (Despite its contribution, a major limitation of this paper is the inclusion of only 57) Tj /F11 12.0 Tf As an alternative to analyzing numerical data, text mining is another good) Tj (Rose, I. N. \(2007\). \(2006\). (\(1\), 32-41.) (websites by evaluating over 400 individual criteria in seven major categories.) << (,) Tj Information Technology Applications in Hospitality and Tourism: A Review of Publications from 2005 to 2007 A Review Paper Submitted to Journal of Travel & Tourism Marketing 1Rob Law, 1Rosanna Leung, and 2Dimitrios Buhalis 1School of Hotel and Tourism Management Hong Kong Polytechnic University Hung Hom, Kowloon, Hong Kong 2 International Center for Tourism and Hospitality Research School … (62.) 0.000 0.000 0.000 rg << (Lu, S., & Law, R. \(2007\). /F11 12.0 Tf /ProcSet [ /PDF /Text ] (\(1\), 27-39.) endobj 1 0 0 1 72.00 398.01 Tm 0.000 0.000 0.000 rg 0.000 0.000 0.000 rg Tj (Downey, J. F., & Deveau, L. T. \(2005\). 1 0 0 1 72.00 243.21 Tm 1 0 0 1 72.00 323.61 Tm /F11 12.0 Tf endobj (Management) Tj (interoperability might be achieved.) (The Internet, as the primary search channel for tourists, naturally contains websites in) Tj Tj /F9 12.0 Tf /F9 12.0 Tf Tj /F9 12.0 Tf BT Tj 1 0 0 1 72.00 88.41 Tm (Wu, J., & Chang, Y. (Schneider, C., & Datta, P. \(2006\). (\(2/3\), 93-106.) ET /F9 12.0 Tf /F11 12.0 Tf /F9 9.5 Tf <> << 1 0 0 1 72.00 145.05 Tm 75 0 obj <>stream 1 0 0 1 108.00 298.73 Tm 0000001755 00000 n Tj 1 0 0 1 72.00 159.93 Tm (Anatolia) Tj (bureaus showed that the capability of organizations influenced their IT usage and led to distinct) Tj (marketing tools, due to a lack of consistency among the website elements \(Lee, Cai, & O\221Leary,) Tj endobj (Pan, B., Mclaurin, T., & Crotts, J. C. \(2007\). 1 0 0 1 72.00 442.65 Tm (Singh, N., & Formica, S. \(2006\). (Chen, C. F. \(2006\). (\(3\), 313-332.) (managers should maintain a good relationship with customers by using technology-assisted tools,) Tj

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